Learn about donor behavior with a deep dive into M+R’s Benchmarks, featuring digital data from email, social media, and texting.
What stations are doing to serve, engage, and build loyalty among newly-growing digital audiences.
Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.
Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email templates for all formats: news, classical, jazz, and triple-A.
Compare your station’s digital fundraising results in order to eliminate weak spots and seize new opportunities.
Your email fundraising performance affects your entire membership program, from renewing and acquiring members to supporting pledge and year-end fundraising.
Adapt these sample direct mail letters and email templates for sustained giving at your station.
This resource provides a 10-email series for calendar year end as well as notes on scheduling strategies and tips for optimizing your sends.
Maximize year-end giving at your station with these tested strategies to make your website and social media sparkle.
The Online Revenue Detector is an interactive 15-question quiz designed to help you raise more digital dollars now.