Radio and television fundraising leaders will share how they challenged public media's core fundraising assumptions.
Learn how to improve your online fundraising and engagement in this two-part review of the Public Radio Mystery Donor Audit.
Raise more money online by experiencing your online giving process as a donor would. Then make the improvements that will allow more donors to give, and give again.
Learn about donor behavior with a deep dive into M+R’s Benchmarks, featuring digital data from email, social media, and texting.
Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.
Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email templates for all formats: news, classical, jazz, and triple-A.
Adapt these sample direct mail letters and email templates for sustained giving at your station.