A step-by-step mini-guide for your most successful #GivingTuesday campaign.

About #GivingTuesday Launched by New York’s 92nd Street Y in 2012, #GivingTuesday (givingtuesday.org) is a global day of giving fueled by the power of social media. #GivingTuesday always falls on the first Tuesday after Thanksgiving. In 2017, more than 2 million donations were made worldwide as part of #GivingTuesday – the highest number since its inception – and in the future, #GivingTuesday is expected to raise more funds for organizations of all types all over…