One of the major reasons major gift officers in public media do not secure large gifts is because they have very little to present to donors. This webinar addresses that problem/opportunity.

Join this continuation of one of our most popular discussions at PDMC 2019. Richard Perry, founding partner of Veritus Group and strategic partner with Greater Public in the Transformational Major Giving Pilot, will offer details on how to transform your content budget into compelling offers your major donors will support. In addition, David Heck, Director of Philanthropy of WHYY in Philadelphia, will show you how he has begun to implement this program for his station. He…