Get a grasp on today’s fundraising climate with the latest data on new donors and sustainers during the State of the System.
Membership | strategy
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
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A conversation on messaging and strategy during the last weeks of fundraising for the fiscal year.
A great sustaining member program doesn't just add sustainers, it keeps the sustainers already on file. These advanced strategies will help you keep sustainers close so you lose fewer of them over time.
Build a strong base for your sustainers program with these foundational calculators.
Achieve maximum program growth with these strategies to keep more sustainers on file as well as increase the amount that those sustainers are giving each month.
Special days of giving and targeted campaigns are often a perfect match for the greater level of investment sustainers feel toward your station.