Serving Your Audience on Social Media in the Time of COVID-19
Use social media to serve your audience in new and helpful ways during the COVID-19 pandemic.
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
Use social media to serve your audience in new and helpful ways during the COVID-19 pandemic.
Learn about Oregon Public Broadcasting's "Crushin' 5" strategy, which uses paid social media to boost select content for new audiences.
How one social media producer brings journalism and storytelling to Instagram, doubling her station's followers in one year.
Learn to implement a Facebook fundraising campaign that successfully acquires new donors for your public media station.
Connect in new ways with your station's audience during your next membership drive by reaching out to Millennials or trying a social-media-only fundraising event.
Apply the same data basics at your station that Harper Reed used to raise more than a half billion dollars online for Obama's 2012 campaign.
LinkedIn may be the most powerful social media tool your station isn't utilizing to the fullest. Activate your potential in this space with our mini-guide to Profiles, Groups, and Pages.
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