Radio and television fundraising leaders will share how they challenged public media's core fundraising assumptions.
Membership | Renewals
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
All Tags in Membership
Save time and money with proven year-round campaign copy that’s ready for you to customize and send. You’ll find letter and email templates for all formats: news, classical, jazz, and triple-A.
A great sustaining member program doesn't just add sustainers, it keeps the sustainers already on file. These advanced strategies will help you keep sustainers close so you lose fewer of them over time.
Build a strong base for your sustainers program with these foundational calculators.
A strong sustainer program is the bedrock of successful public radio fundraising. Follow our guide to get, retain, and recover valuable sustainer members.
Use these plug-and-play resources to make sure your members know how valuable they are to your station and its programming, and continue their membership.
12 messages aimed at multi-year donors. Download and adapt for use at your station.
You know the station is worthy of your support. You want it continue to be a part of your community and make sure that it doesn’t go away.
Step-by-step instructions on using the Audience Journey Donor Retention toolkit.
Download this handy checklist to help you manage your donor engagement tasks. Pick a date when you’ll launch the first message, and work backward to assign dates and owners to each task