Learn how stations of all sizes, formats, and markets across California were able to come together for a unified day of fundraising.
Membership | Online Giving
Dive into Greater Public’s tools for on-air, direct mail, and online fundraising designed to help you maximize your effectiveness and move donors to their best gift.
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Join us for a discussion of this year’s campaign, including tactics for this climate and NPR promotion plans
Learn where and how to acquire new members through an analysis of current and potential channels with CDP and M+R.
Learn how to improve your online fundraising and engagement in this two-part review of the Public Radio Mystery Donor Audit.
Raise more money online by experiencing your online giving process as a donor would. Then make the improvements that will allow more donors to give, and give again.
Learn about donor behavior with a deep dive into M+R’s Benchmarks, featuring digital data from email, social media, and texting.