Learn about how other organizations are soliciting donors, plus specific next steps for soliciting and stewarding your own donors.
Major and Planned Giving | major-giving
Discover everything you need to build relationships with your station’s most generous donors, including proven resources for moves management and step-by-step guides to prepare you for the ask.
All Tags in Major and Planned Giving
Develop a reliable pipeline of truly transformational gifts to your organization with consistent, donor-centered practices that keep major donors giving, and giving more.
Keep major donors close by demonstrating the impact of their gift in highly personalized ways throughout the year.
Build your most promising portfolio with a select number of qualified prospects.
Build loyalty among your gift club members with monthly personalized engagement designed just for them.
Understand the importance of gift club renewals and how to draw members back to the club.
Draw your gift club members closer with effective appreciation.
Invite donors to join your gift club, or to renew or upgrade their gift club membership using these examples.
Develop a thriving gift club that engages lower-level donors with capacity to give more, and discovers major donors for individual cultivation.
Launch this essential fundraising pathway that lets donors travel from membership to major giving.