Discover how to build and maintain an effective planned giving program by incorporating various marketing techniques.
Major and Planned Giving | Donor Cultivation
Discover everything you need to build relationships with your station’s most generous donors, including proven resources for moves management and step-by-step guides to prepare you for the ask.
All Tags in Major and Planned Giving
Learn how to create clear and compelling messages for your Gift Club donors giving $1,200-$5,000 annually.
Stations that have participated in Greater Public's major giving training programs will share what worked and what didn't.
Maximize revenue by giving the right experience to each donor in each of three different areas of individual giving.
Pave the way to an ask by creating a personalized relationship with each prospect.
Build loyalty among your gift club members with monthly personalized engagement designed just for them.