All Tags in Corporate Support
These corporate support best practices provide the foundation for successful public media underwriting sales.
Learn what makes public media unique from its commercial counterparts, and the unique benefits of public media corporate support for your clients and prospects.
Convert more prospects into clients with this research that shows how underwriting on public radio is better than advertising at moving product for corporate sponsors.
Everything you need to write memorable credit copy that complies with federal law, satisfies your client, and keeps your air sounding uncluttered, intelligent, and respectful.
Use these real samples from stations across the country to freshen up your own copy. The samples are sorted by category so you can quickly reference an example for a specific client.
Find out which industry categories offer the most potential for local station underwriting.
Who are the buyers and influencers in healthcare and how do you find - and then market to - them? Find out in this archived webinar.
Another webinar in Greater Public's year-long underwriting category initiative.
We continue our Category Initiative with a webinar on the auto category.
Non-profit underwriting isn't always a trouble-free proposition.