Corporate Support | Halo Effect

Explore our comprehensive resources for underwriting including sales best practices, research, credit copy tools and samples, event sponsorship guidelines, and more.

All Tags in Corporate Support

Member Only Content

Resource in Corporate Support

What Is the Halo Effect?

Understand this unique selling feature of public media that offers a range of benefits to our sponsors.

Member Only Content

Resource in Corporate Support

How to Use the Halo Effect

Discern when and how to bring the Halo Effect into sales conversations and proposals.

1 2 3