All Tags in Corporate Support
Familiarize yourself with the exciting world of audio podcasts and the growing opportunities they present for public media sponsorship.
A downloadable cheat sheet for station sales teams to build on when articulating the features and benefits of public radio sponsorship to potential and existing underwriters.
These corporate support best practices provide the foundation for successful public media underwriting sales.
A comprehensive overview of resources to help you learn more about your station’s audience, your industry peers, and corporate support clients and prospects.
See how your station colleagues successfully incorporate key research studies into presentations and media kits.
Learn what makes public media unique from its commercial counterparts, and the unique benefits of public media corporate support for your clients and prospects.
Master how to draft clean, succinct, and non-promotional copy for underwriting promotions that serve your clients as best possible.
This archived Corporate Support training Webinar is intended to help local underwriting professionals leverage the benefits of public radio’s Halo Effect in their local sales efforts.
Make the powerful case for public media to your sponsors with these facts about the Halo Effect.
Hear the results of the latest NPR Underwriting Research conducted by Jacobs Media.