Be a more strategic fundraiser by learning to interpret Nielsen data, from TSL to Cume and listener hours.
Learn to customize your donor management software and establish best practices to better protect your donor data.
Hear about other stations' experiences with their fall, 2019 on-air drives.
Do what works to convert new donors to sustainers, upgrades, and EFT/ACH.
A PMDMC19 encore webinar: Explore the possibility of using differentiated creatives to help your station compete for digital advertising revenue
A PMDMC19 encore webinar: Learn to define your mission-driven key performance indicators and align them across your organization.
Learn how to thoughtfully engage Gen Z audiences in this PMDMC19 encore webinar
Examine credit copy examples to determine their legality and how to make them FCC-compliant.
Compare your station's digital fundraising results in order to eliminate weak spots and seize new opportunities.
Learn more about the new #GivingTuesday Data Collaborative, plus tips for how your organization can make the most of this day of generosity.