Marketing & Media Sales
Northern California Public Media
Rohnert Park
,
CA
Application Deadline: Saturday, Oct 13, 2018
Description
Northern California Public Media (NCPM) is currently seeking a Marketing and Media Sales Manager. Based in Sonoma County, CA, NCPM serves the San Francisco region. Comprised of two public television stations, KRCB and KPJK, and one public radio station, KRCB FM, NCPM offers PBS and NPR programming to the community.
As a marketing professional, the successful candidate will:
- have the ability to design and implement a marketing campaign by creating budgets, developing materials, and stewarding sponsors;
- seek out and secure opportunities for television, radio, digital and event sponsorship in conjunction with the content distributed by and created by NCPM;
- have demonstrated experience in marketing data analytics and tools, audience demographics, and viewing/listening trends;
- have an active and well-rounded command of social media networks and their best practices;
- have the ability to tie local and regional current events to our content, and to corporate goals; and,
- have a keen appreciation for and commitment to the critical importance of public media , while representing NCPM to the highest degree as one of Northern California’s leading cultural institutions.
As a media sales professional, the successful candidate will:
- understand the community service and underlying goals of multimedia initiatives, and be able to obtain sponsorship for same to well-matched individual donors, corporations, non-profits, and governmental agencies;
- approach potential clients through new leads, cold calls, existing relationships, promotional events, or other means;
- track media sales through internal process to completion;
- be capable of explaining to prospective clients the benefits and potential audience of specific media offerings;
- detail pricing and negotiate costs when necessary; and,
- be incredibly driven by calendar, financial goals, and pride of work, yet maintain a high level of professional communication and interaction with clients, potential sponsors, and NCPM staff.
In addition to the above stated duties and requirements, the candidate should be willing to travel around the greater Bay Area, possess excellent writing skills, and be outgoing and professional with a positive attitude. BA/BS degree or equivalent work experience required.
Apply via email with cover letter, resume (include your physical address, not just an email), salary requirements to marketing_sales2018@norcalpublicmedia.org with the subject heading “Market/Sales–GP”. Position open until filled. No phone calls.
This position is full-time, benefits eligible. Non-profit. EOE. NCPM does not discriminate on the basis of disability in the admission or access to, or employment in, its programs and activities. website: www.norcalpublicmedia.org