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Membership Strategies in Response to Decreased Listening During COVID-19
In response to the dramatic decrease of away-from-home listening, here are ways to super-serve your core listeners during the pandemic.
Innovative Underwriting Ideas Being Used by Stations During COVID-19
Learn about creative ways stations are promoting and packaging underwriting during the current phase of reopening due to COVID-19.
Two Stations Build Community for Parents in a Time of COVID-19
St. Louis Public Radio and WDET launched parenting Facebook groups to provide information and resources to those caring for kids.
The Current Impact of COVID-19 on Underwriting, Part 3
Understand more corporate support strategies and opportunities that are helping stations stay focused during the COVID-19 epidemic.
Webinar: What Stations Are Doing to Build Relationships With New Digital Audiences During COVID-19
Opportunities for Leadership: Three Ways Public Media Can Improve its Essential Service as a Result of COVID-19
Ways public media can emerge from this pandemic addressing known challenges and accelerating necessary change.
Planned Giving Communication During the COVID-19 Pandemic
Communicate with donors about changes in giving incentives related to the CARES Act or the SECURE Act in a way that's appropriate to this challenging moment.
WBUR’s One-Day $1 Million Drive During COVID-19
Learn more about how WBUR met its spring on-air membership goal with a one-day drive due to COVID-19.
Accommodating Adjusted Copy Requests During COVID-19
Get recommendations for how to balance copy change requests due to COVID-19 while adhering to (unchanged) FCC guidelines.